Its straightforward and shows the kind of approach and value she would provide her clients. I already have my own company, so I'm not looking to impress employers, but my business partner and I are always looking to stand out amongst competing labels. Give your company a competitive edge and your team a professional boost. I am straightforward and reliable, and I support others with compassion. Have data-backed and tactical advice to share? 1. And your brand is what attracts your fans to you. My experience and feedback has taught me that I bring value to the teams I work with because: I speak geek, marketer, designer, salesperson, client, data whisperer and at some point I tried to learn Shriiwook (Ive always wanted to understand Chewbacca like Han did). And I inspire them to take action and Just Do It. I achieve this by developing strategies that work. If you want to put your projects front and center, then you can make it seem more sincere by pairing it with personal brand concepts that denote some humility, like curiosity or self-improvement. Think about why you are choosing these words and how they relate to your brands values. With more and more people developing their personal brand statements, some common trends are starting to emerge. This simple yet very meaningful exercise should assist in defining the company name, the brand identity design as well as the brand atmosphere. Use personal brand adjectives sparingly and in conjunction with verbs to craft your professional image without coming across as arrogant or desperate. Your personal brand is one of your most important career development assets. Your brand statement is not a personal mission statement or job title, but rather your catchphrase if you will about your specific expertise. Our next featured user is the Builder of Things and Communities, who is pictured below. Press Esc to cancel. to see how other people pull this off successfully! Instead, this means this is not the singular focus of how you want to be known. being able to jive with different personalities across all functions of the When used properly to enhance the way you want to be seen, social media is . Brevity begets precision. Creating a personal brand makes it more likely that your peers, professors, employers, and anyone else will associate you with positive qualities. Amanda Todorovich from Cleveland Clinic shared: " [We have] three words: Useful, helpful, and relevant. What is your ONE word? This shows that youre focused on taking action instead of just talking about it. Think of your clothing, hair/makeup and accessories as your 'packaging'. Your statement is a distinctive part of your personal brand that is unique to you. The category was Outdoor Clothing. That's a very interesting way to use it! Words to Describe Yourself on a Resume . Hi Shelley, Thank you for sharing these wonderful insights. Consider if you have the ability to roll with the punches as well as step up to the plate when the company or leadership teams are faced with tough challenges (i.e. Your personal brand is one of your most important assets for your long-term career development. And he throws in a Star Wars reference that both shows off his sense of humor and appeals to his audience. But if not, determine what resonates with you the most or ask your feedback providers to rank the list in order of priority of what comes to mind when they think of you. . Corporate attorneys are hybrid legal advisors and business executives. . One of the most important (and sometimes the most difficult) section is to describe the feeling you want your brand to have. Too often we see people try to present their personal brand statement in a way thats robotic or overly professional. That establishes trust and shows to potential clients that he understands their pain points and how to solve for them. If they show interest, you can and should elaborate but once again, you have to do it without boring the person youre speaking to. People will search for you online and check out your reputation when they are evaluating whether to hire you or partner with you. Additional words include versatile, resourceful and adaptable. Thats simple, succinct, and its enough of a teaser to get a response like: Wow, tell me how you do that. Thats your invitation to elaborate on your 30-second elevator pitch. Take your values and goals and wear them on your sleeve (or your personal brand statement). About Me: I was awarded the title Top Graduating HR Student at my college for my leadership and passion for the field. The 3 words that describe me the best are patient, intuitive, and multi-tasker. Bethany, great article! Does Your Brand Need Them. Most professionals on LinkedIn use adjectives to describe themselves, but this is not the best way to communicate your brand. when it comes to specific tasks and projects, but also in daily relationships Try EveryoneSocial's employee advocacy platform for FREE. Words can't create a personal brand for you, but they can definitely support it. Excellent post !! When people describe their brand, they typically identify a word that falls into one of these three categories: Under Expertise, descriptors used include competent, talented, productive and strategic. For networking, job searches, and overall career development, having a personal brand statement provides a lot of benefits. Brand adjectives are the words you choose to describe your brand's visual identity. When thinking about my brand, I dont want people to feel ________, ________, or _______. Fatma Repha From Thrifty Phat. (These three words, like The Beatles, are most effective when united.) These statements are typically between one and two sentences and should be attention-grabbing, compelling and memorable. People often confuse products with things like logos, slogans, or other visible marks, which are marketing tools that helps to promote goods and services. Content Strategist.. Hopefully, with a good sentence, an employer will want to know about you. 3 words to describe your personal brandhow to pronounce conversation May 21, 2021 / in marilyn monroe real name / by When asking this interview question, interviewers wantand expecta short list of adjectives that describe you and demonstrate how you are the right candidate for the job.As already stated, have a list of 10 words at the ready. It shows that youre focused on doing something instead of just talking about it. To help you understand this concept, keep educating yourself on how it ties in with your professional goals. For example, take a look at this person who calls themselves an influencer of change.. personal situation. Life throws many wrenches at us, but its often our ability I transform accomplished women from unknown to unforgettable with a strategic, trustworthy personal brand.. Youll notice there is a diverse set of words in this category but they all point to what people can count on when they work with this individual, their expertise. , but they can definitely support it. Andrea Perez uses powerful adjectives to describe who she is and her valuable experience as a consumer marketer. Make 2 lists. This is why a concise personal brand statement is so important. Activity 1.1 Write four words to describe your ideal self-concept (personal brand). First, understand that the words you use are just a means to convey powerful ideas. Narrow it down to three words that align with your personal brand and the organization Look at your adjective list and organization research. He has become a master at crafting his communications with the absolute minimum number of words simply because it takes him so long to create a simple sentence. Denise Duffield-Thomas is another example of exceptional personal branding. Remember: you'll require an element of consistency throughout everything you do. Im a Growth Marketing Strategist, aka The Strategy Hacker, who empowers brands to achieve next-level success, maximize revenue, elevate brand authority, establish powerful communities, and skyrocket business growth through cutting-edge marketing strategies and results-driven social media solutions.. Your personal brand should highlight your strengths, establish a reputation, build trust, and communicate the unique attributes that you bring to your current (or desired) industry. Everyone has such descriptive words. It's you. the words themselves are just a means to that end, so dont stress out over finding a single perfect word or phrase to describe you. The Importance of Branding Words. You can use more than just a handful of words to describe yourself, and you should. to craft your professional image without coming across as arrogant or desperate. Keep reading to see 10 creative personal brand statement examples to inspire you and learn tips to craft your own. Social Media Amplification (The Modern Guide to Drive ROI), How to Create the Most Influential Brand Evangelists. Frankly, it can make all the difference in short-term job searches as well. This may seem a little bit too simple, but when you are trying to find some quality or skill that only you and a few other people have it really helps a lot. Motivated 3. I fly in, find the true problems, improve everything I can, make the magic happen, sing a few songs, and fly away to the next project or I can stick around! LinkedIn is one of the places that make the most sense to put your personal branding statement, more so than any other network. Think about the outcome and what you learned from it. Rather, its something you should consult, review, and revise on a continuous basis. Should you use personal brand adjectives? My word is Impact. They dont drone on and on, instead, they get right to the point and let the details get sorted out later. Wendi Weiner 5 Min Read Whenever I work with clients to develop their personal brand, one of the first pieces of information I seek to extract from them as part of the process is the following question: Having that alter-ego, almost like a superhero, is a great example of how to establish expertise while showing off his creative and entrepreneurial skills. This is something that we need to make more clear moving forwards, thank you! Go through a variety of filters to zero in on the leads you want to reach. 10 Bold Personal Brand Statement Examples. LinkedIn profiles have reference sections where people can say nice things about you. When people describe their brand, they typically identify a word that falls into one of these three categories: Under Expertise, descriptors used include competent, talented, productive and strategic. Personal Branding is the process of establishing yourself as a thought leader in your industry. Words in this category stress movement, taking things from one point to another point. One of the effective ways in defining your brand identity is to describe your brand voice in three words. Usage as a brand word: When bold is used as a brand word, it conveys striking attributes of the product as being . Thanks! This represents your point of differentiation. The goal here is to find one or two things that separate you from your competition and make you unique. Ive run an Emmy award winning motion design/brand consultancy for over 23 years. Lastly we have a good example of how to use descriptive personal brand words. and true to yourself so that your personal brand is the real you. 8. Dont procrastinate creating your statement. The hype around their products and services is unreal because they invoke certain emotions in the customers with their creativity and passion. Denise lives and breathes her brand which, clearly shows throughout her online presence. If youve ever cringed a little at someones LinkedIn profile then you know what Im talking about. your personal brand. Consider if you have Who better to trust for a personal branding statement example than a personal branding coach? Consider these brand words that describe your expertise. Thats a pretty lofty title, and its a lot like buying a mug for yourself that says worlds best boss. I guarantee this person in the example isnt even close to being widely known enough to make a claim like that. Now its time to craft your own. Deciding on 3-5 meaningful adjectives to characterize your brand can help you discover how to connect with your ideal audience, your overall messaging, tone of voice, and . On the web, you have much more control over perceptions because people will judge you solely based on what's . It can be hard to know where to start with your personal brand. This resource gives you 175 of the most impactful marketing words (good and bad), organized into ten categories for easy reading. Exclusive, stylish, and exquisite (expensive). It will save you time and effort while achieving your goals of growing your personal brand. theres a fine line between letting your achievements speak for themselves and boasting. You can leverage your ethics and strong moral compass to show how List everything that you love about the work you're doing, and make another list about all of the things you'd prefer not to be doing. You dont necessarily need a personal brand logo to stick in peoples memories, but it definitely helpsand its really part of a wider effort to Job seekers who dont think personal branding is worth their time are going to be sorely disappointed waiting for their phones to ring. I have a slide that lists two columns of positive words, such as "trustworthy, energetic and capable," and another two columns listing more negative words such as "belligerent, greedy and . Companies are always changing, and growth is part of the process in any company (from start-ups to even those on the verge of an IPO). So they end up sounding like everyone else. Question: Activity 1.1 Write four words to describe your ideal self-concept (personal brand) 1 2 3 4 What steps are necessary to make your desired personal brand a reality? It is tempting to exaggerate your abilities, but this is not the place to do that. Successful branding involves just three steps: Identify your Brand Attributes: Identify what makes you different from your peers and competitors. Successful companies today see the value of investing in employees personal brands and are using tools to help their teams develop those skills. Consider how you have had to come up with Plan is a [3 qualities/traits people use to describe you] {identity/profession] who is dedicated to helping . Whenever you tweet, post, write, or introduce yourself with your 30 second pitch, think about those three words and what they mean to you . Instead, use these words and terms in combination with action-oriented verbs that are descriptive of what you do. describe you and what would they say about your best work traits?

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